Dec 3, 2017
We must SHOW athletes how to be leaders, and not just tell them.
James founded UTA in 2017 when an unexpected family emergency took him away from his post at IMG Academy as the Head of Leadership Development and landed him in Dallas, TX. Since then, James has continued to work with teams throughout the nation on character development through leadership and mental conditioning curriculum.
Leadership lessons consist of communication skills, personal and group leadership, developing an identity, and building team culture.
James attended Fresno State University where he received his B.A. in Communication. During college, when he wasn't playing football, he was best known for being the beloved mascot of Fresno State, Time Out. After graduation, James went on to play quarterback for a semi-pro team in Fresno, CA. With over 15 years of coaching experience and an M.A. in Performance Psychology, James is passionate about teaching athletes the tools they need in order to be successful in life and in sport.
5:45 “I walked on and limped off”. How one moment created his learning journey
8:40 The hilarious story of James making ESPN Top Ten
13:30 Lessons from improv comedy: The two things all great teams need
18:30 Using improv for mental conditioning and building athlete mindsets
22:30 How knowing the most popular dance moves gives you credibility
26:00 Does your talent take you places your character cannot sustain?
35:40 The compelling story of why James became a coach
41:00 James’ newest chapter in life: Unleash the Athlete
52:15 Teaching the art of communication
56:00 Getting in touch with James
Get in Touch
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